About us
Elevating business through technology.
Who we are
We have been a trusted community leader in managed IT services for over 25 years, elevating not only local businesses, but our community as a whole with cutting edge technology solutions. At Reality Bytes, we believe that a rising tide lifts all ships, and this future-focused, community mindset is at the core of everything we do.
What we do for every client
Save me time
We take technology off your plate, so you and your team spend your time on the work that moves your organization forward.
Spend wisely
Predictable costs, honest recommendations and no paying for what you don’t use. We prescribe, we don’t sell.
Make me efficient
Systems that run smoothly, tools that fit how you work, and problems fixed before they slow you down.
Keep me safe
Layered cybersecurity, backups and 24/7 watch over your systems, so a bad day doesn’t become a disaster.
Help me grow
A plan and a partner for what’s next: new staff, new locations, new tools and new ways to reach customers.
How it began
It started small, just a teenager and a dream—one chair, one table, a single sheet of services coughed up by a cheap inkjet printer. Before Aerial Internet Solutions, before we started managing anyone’s IT, before we had a store or partnerships with some of the biggest names in tech, there was just John Shoff: a tech nerd with talent, a dream and a whole lot of drive.
That’s how Reality Bytes was born, on January 11, 1998.
You might imagine how tough it was in those early days, but John’s deep understanding of technology and IT quickly began to make an impact in Drumheller. Reality Bytes started to grow. One tech became two, and before long, we were opening our first store.
Now, after expanding into Medicine Hat in 2020, we have over twenty-five staff across two locations in southern Alberta, with remote workers in three provinces and even overseas—technicians and internet installers, a growing sales team, marketing and social media experts, web and graphic designers. And after acquiring Aerial Internet Solutions in 2022, we are now able to provide more services to southern Alberta and beyond than ever before.
Things are ever improving. Technology is always advancing, and we are at the cutting edge, ensuring that your service only ever gets better.
Our mission and vision
Mission
To provide strategic, technology driven solutions for our partner organizations that allow them to live, grow and prosper.
Vision
Reality Bytes Incorporated is rooted in elevating community through access to, efficient use, and understanding of Technology Based Solutions.
ELEVATE
Elevate Technology
We stay at the cutting edge so the technology we put to work for you only ever gets better.
Elevate Business
Strategic solutions that help our partner organizations work smarter, spend wisely and grow.
Elevate Community
We support local, give back, and help our neighbours access and understand technology.
“Do the right thing!”
Reality Bytes provides our clients a simple, yet powerful guarantee on all the solutions we provide.
- We guarantee we will try our best to ELEVATE our clients.
- We guarantee that at times we will make mistakes, and we will ELEVATE ourselves by learning from them.
- We guarantee that regardless of the problem, we will always DO THE RIGHT THING and find a workable solution.
This is not a business decision. It is entwined in the fiber of our being. It’s how we live our lives inside and outside of work. We don’t take the easy route; we do the right thing, each time, every time, in the unrelenting pursuit of excellence in all aspects of our life.
Our CORE values
Future Focus
Every recommendation considers where your organization is going, not just where it is today.
Communication
Clear, honest, jargon-free conversations, so you always know what is happening and why.
Empathy
You’re not just calling tech support. We put ourselves in your shoes and treat you like a neighbour.
Pursuit of Excellence
An unrelenting pursuit of excellence in everything we do, inside and outside the workplace.
Integrity
We do the right thing, each time, every time, even when it isn’t the easy route.
Critical Thinking
We diagnose before we prescribe, and find a workable solution regardless of the problem.
What makes us different?
- 01
Your trusted advisor
We are a grass roots company, homegrown in Drumheller, Alberta. In a small town, you learn the importance of being a good neighbour, not just a trusted business partner. So, the first Reality Bytes advantage is empathy—you’re not just calling tech support and we’re not just helping a client.
Our focus is to become your trusted technology advisor, rather than just another service provider. By understanding your business, your goals and aspirations, we can tailor our services to your unique needs— not just for today, but for tomorrow as well
- 02
Proactiveness
I’m sure we can all agree that waiting for things to break so they can be fixed is pretty inefficient. It wastes time and money—and often, those problems can be avoided with some simple routine maintenance. Getting ahead of tech issues and solving them before they disrupt your business is what we do best.
- 03
Prescribe, don't sell
Let’s face it, nobody likes being upsold. When you need help, a sales pitch is the last thing you want to listen to. At Reality Bytes, we don’t believe in selling technology—we prescribe it. Think of us as your tech doctor, triaging your needs, diagnosing your problems, and prescribing solutions. Whether it’s fixing an issue on your system, upgrading your hardware or educating your team, every recommendation we make considers the future of your business.
- 04
Community
We care about your business and celebrate your success. We support local, shop local, and take every opportunity we can to give back. The communities we’re part of have been excellent to us over the years, so it’s important that we reciprocate. From donations and sponsorships, to fundraisers and events, we’re always getting involved with the community and your business.
- 05
Integrity and accountability
To us, doing the right thing means acting with integrity, honesty, and empathy in all that we do. It means standing up for what is right, even when it’s difficult or unpopular. It means treating our clients with respect and kindness at all times. It means being true to our values, especially when they are challenged or tested.
We strive for absolute excellence in our services and products—but everybody is human, and sometimes, we might fall short. No matter what, we will always work to make things right and do right by those who depend on us every day. That’s our guarantee.
Reality Bytes at a glance
- Company
- Reality Bytes Incorporated, a managed IT services provider (MSP)
- Founded
- January 11, 1998, in Drumheller, Alberta, by John Shoff
- Offices
- Drumheller (95 3rd Ave E, Unit 4) and Medicine Hat (#2 928 Allowance Ave. S.E), with local numbers in Calgary, Hanna and across Alberta
- Team
- Over twenty-five staff in two southern Alberta locations, plus remote staff in three provinces and overseas
- Support
- 24/7/365 at 1-888-887-BYTE
- Industries
- Municipalities, law firms, professional services and campgrounds
- Sister company
- Aerial Internet Solutions (acquired 2022): rural and business internet
- Community
- The Reality Bytes Scholarship for students in science and technology, and the annual Reality Bytes Leadership Summit in Medicine Hat